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Crispy, chewy, soft: why texture rules South Korea’s viral food trends

  • Posted on April 4, 2026
  • By South China Morning Post
  • 0 Views
Crispy, chewy, soft: why texture rules South Korea’s viral food trends
Crispy, chewy, soft: why texture rules South Korea’s viral food trends

Korean food trends are prioritising texture over taste thanks to social media videos in which food can be experienced as a tactile sensation.
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Author
South China Morning Post

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