Controversial advertising: When brands cross the line in shock-and-awe campaigns
- Posted on December 18, 2024
- By Financial Express
- 1 Views
Controversial advertising: When brands cross the line in shock-and-awe campaigns
Just weeks earlier, Zomato CEO Deepinder Goyal stirred controversy with a job ad for Chief of Staff, unapologetically advertising that the role required candidates to pay a `20 lakh “fee” and work for free for the first year.