Chaitanya Prasad: Branding works because humans are, fundamentally, storytellers | Hindi Movie News - The Times of India

  • Posted on February 10, 2026
  • By The Times of India
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Chaitanya Prasad: Branding works because humans are, fundamentally, storytellers | Hindi Movie News - The Times of India

The recent launch of When Branding Met the Movies at the World Book Fair in Delhi became a wide-ranging conversation on how cinema, culture and commer.
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The Times of India

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