Century of excellence: Loro Piana, the original quiet luxury brand, turns 100
- Posted on June 11, 2025
- By South China Morning Post
- 3 Views

Century of excellence: Loro Piana, the original quiet luxury brand, turns 100

Loro Piana’s attention to textile quality has won it fans across the globe, with even Hermès and Fendi relying on it for their raw materials; the house is now helmed by LVMH’s Frédéric Arnault.