Can Dabur stand up to the combined might of Coca-Cola and Pepsi?
- Posted on March 24, 2025
- By Financial Express
- 6 Views
Can Dabur stand up to the combined might of Coca-Cola and Pepsi?
With a media budget of around Rs 850 crore, Dabur would be looking to benefit from the rub-off effect by promoting its product in the same light as products from the larger adversaries.
