Budweiser’s cricket pitch: Maker AB InBev inks 2-year global brand partnership with ICC
- Posted on December 12, 2025
- By Financial Express
- 3 Views
Budweiser’s cricket pitch: Maker AB InBev inks 2-year global brand partnership with ICC

AB InBev, which has previously sponsored the FIFA World Cup 2022 and the 2024 Summer Olympics, plans to build extensive experiential engagement around cricket.