Betting on festive season for demand surge: FMCG cos line up product launches, festive campaigns, with focus on rural market
- Posted on September 23, 2024
- By Financial Express
- 2 Views
Betting on festive season for demand surge: FMCG cos line up product launches, festive campaigns, with focus on rural market
According to FMCG firms, while the urban markets will continue to show steady growth, the rural segment is poised for a more pronounced upswing, contributing to overall sector growth.
