ASUS India’s marketing cheat code: Cracking Gen Z, gaming, and digital sales
- Posted on February 6, 2025
- By Financial Express
- 2 Views
ASUS India’s marketing cheat code: Cracking Gen Z, gaming, and digital sales
In a conversation with Shailja Tiwari, Paramjeet Mehta, Marketing Head – Consumer PC & Gaming, Systems Group, ASUS India, discusses the company's marketing strategy, revenue growth plans, and market leadership approach, among others.