Amtrak’s New Marketing Strategy: It’s Not a Train, It’s a Hotel on Wheels, A new multiyear campaign tells a similar story to train ads of yore, but Amtrak executives say their claims are better founded than ever.

Amtrak’s New Marketing Strategy: It’s Not a Train, It’s a Hotel on Wheels, A new multiyear campaign tells a similar story to train ads of yore, but Amtrak executives say their claims are better founded than ever.

Amtrak’s New Marketing Strategy: It’s Not a Train, It’s a Hotel on Wheels, A new multiyear campaign tells a similar story to train ads of yore, but Amtrak executives say their claims are better founded than ever. continue reading...