Amazon Prime Day set to lift US online sales to $23.8 billion, Adobe estimates

(Reuters) -Online spending is expected to surge to $23.8 billion across U.S. retailers during a 96-hour Amazon Prime Day event this week, according to an Adobe Analytics forecast released on Monday, as shoppers seek strong discounts on back-to-school gear ranging from apparel to electronics. Sales from July 8 to 11 are projected to rise 28.4% compared with the same period last year, the report