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‘Wild West’: How an RFK-inspired startup is cashing in on the peptide craze

Posted on May 22, 2026
By The Sydney Morning Herald
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1 min read

‘Wild West’: How an RFK-inspired startup is cashing in on the peptide craze

Nick Bell is a reality TV startup judge, but in real life he’s running a company on the bleeding edge of medicine that’s offering $500 of peptides after a 15-minute phone call.