"We want to be a global furniture brand, but not in the Hay or Muuto or Vitra area of expensiveness" says Omhu CEO
- Posted on October 6, 2026
- By Dezeen
- 1 Views
- 1 min read
In brief
Omhu, a rapidly growing furniture startup founded four years ago, has established itself as a competitive player in the global market by delivering over 40,000 sofas. The company's CEO reveals their strategic positioning as an accessible alternative to premium brands like Hay, Muuto, and Vitra, targeting consumers seeking quality design without luxury price tags. This approach reflects a broader market shift toward democratized furniture design.
Summary auto-generated by AI from the original publisher's content. Editorial standards.
"We want to be a global furniture brand, but not in the Hay or Muuto or Vitra area of expensiveness" says Omhu CEO
Since being founded by two friends just four years ago, Omhu has sold more than 40,000 sofas.
