The Executive Who Made Starbucks BFFs With MrBeast and Taylor Swift
- Posted on April 27, 2026
- By The Wall Street Journal
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- 1 min read
The Executive Who Made Starbucks BFFs With MrBeast and Taylor Swift
Tressie Lieberman is taking the coffee brand into new arenas as it aims to rebuild sales. ‘We are constantly in someone’s TikTok.’
