Swatch and Audemars Piguet’s ‘high-low’ collab sparked a frenzy. Who’s the real winner?
- Posted on May 18, 2026
- By CNN
- 0 Views
- 1 min read
Swatch and Audemars Piguet’s ‘high-low’ collab sparked a frenzy. Who’s the real winner?
One sells millions of low-cost watches, the other makes luxury watches that sell for millions. One may stand to gain more from the viral partnership.
