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Mattel's latest play to counter slowing Barbie sales: Water parks

  • Posted on October 9, 2026
  • By Los Angeles Times
  • 0 Views
  • 1 min read
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Mattel's latest play to counter slowing Barbie sales: Water parks
Mattel's latest play to counter slowing Barbie sales: Water parks

Mattel is betting on an indoor water park with Barbie slides and Hot Wheels towers as tariffs squeeze toy profits.
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Author
Los Angeles Times

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