Mark Penn: How to save a billion and a half hours
- Posted on September 12, 2026
- By Fortune
- 1 Views
- 1 min read
Despite AI's rapid advancement, digital friction persists through outdated security mechanisms like cookie consent notifications, CAPTCHA verification, and complex password systems. Mark Penn proposes modernizing digital infrastructure by implementing unified, user-friendly safeguards that eliminate unnecessary barriers. This approach could reclaim billions of hours wasted navigating redundant authentication protocols, making the internet more efficient while maintaining robust privacy and security standards through streamlined, intelligent alternatives.
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