Luxury hotel accused of price gouging in L.A. wildfire settles lawsuit
- Posted on July 13, 2026
- By Los Angeles Times
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- 1 min read
Following the devastating Eaton fire in Pasadena, Langham Hotels Pacific Corporation faced legal action for allegedly implementing substantial price increases exceeding 10% during the emergency period. The luxury hotel chain has resolved the dispute by agreeing to a $320,000 settlement. This case highlights critical concerns about corporate accountability and consumer protection during natural disasters, raising questions about ethical pricing practices when communities face unprecedented crises and displacement.
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