Livestream shopping is gaining steam in the U.S., thanks to apps like TikTok and Whatnot
- Posted on September 1, 2026
- By CNBC
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- 1 min read
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Livestream shopping is gaining steam in the U.S., thanks to apps like TikTok and Whatnot
Whatnot and TikTok are tapping into its potential livestream shopping in the U.S. after a decade of massive success in China.
