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‘Human creativity is under fire’ says WPP

  • Posted on June 5, 2026
  • By Fortune
  • 0 Views
  • 1 min read
‘Human creativity is under fire’ says WPP
‘Human creativity is under fire’ says WPP

At Cannes Lions, creativity is now seen as a key driver of growth, but leaders are struggling to protect it as idea production becomes cheaper and more automated
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Author
Fortune

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