Hidden gem : Daughter saves father’s 34-year-old London shoe store from closing with one viral TikTok and
- Posted on August 11, 2026
- By Business News Today
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- 1 min read
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Hidden gem : Daughter saves father’s 34-year-old London shoe store from closing with one viral TikTok and
A London fathers 34-year-old shoe store was close to shutting down after years of declining business. Then his daughter, Zineb Lazraq, turned to TikTok to showcase the shops unique footwear. One viral video brought a flood of younger customers, transforming the struggling family business into a social media sensation where shoppers now wait for hours to
