Gen Z can’t control the future, so they’re paying witches and tarot readers to make it feel more manageable
- Posted on October 4, 2026
- By Fortune
- 0 Views
- 1 min read
In brief
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Gen Z can’t control the future, so they’re paying witches and tarot readers to make it feel more manageable
A fragmented $2.3 billion industry is turning tarot, astrology, and spell work into personalized guidance for an uncertain generation.
