Fifa’s sales pitch revealed: more tournaments, more debt … but no mention of women’s game
- Posted on July 30, 2026
- By The Guardian
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- 1 min read
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Fifa’s sales pitch revealed: more tournaments, more debt … but no mention of women’s game
Fifa’s sales pitch to persuade members to approve the sale of the World Cup’s commercial rights clearly states that their plans for financial growth will be achieved by staging more tournaments, having higher ticket prices and debt financing