China market is the ‘world’s toughest gym’ for global brands: McKinsey
- Posted on June 8, 2026
- By South China Morning Post
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- 1 min read
China market is the ‘world’s toughest gym’ for global brands: McKinsey
Innovation, speed, and entrepreneurial agility are needed in China, foreign firms must adapt or lose ground, says McKinsey’s Joe Ngai.
