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Big retail bets on celeb shelf life

  • Posted on May 10, 2026
  • By Financial Express
  • 0 Views
  • 1 min read
Big retail bets on celeb shelf life
Big retail bets on celeb shelf life

Large Indian retailers like Reliance Retail, Nykaa, and ABFRL are shifting from launch partners to majority owners of celebrity-backed brands.
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Author
Financial Express

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