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Bhagyashree Sharma on the influencer-led shift in casting debates: Reach can be an advantage, but it should never replace talent

Posted on June 29, 2026
By The Times of India
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1 min read

Bhagyashree Sharma on the influencer-led shift in casting debates: Reach can be an advantage, but it should never replace talent

Digital creator Bhagyashree Sharma, known on social media as Bhagya Bro, began her journey making short-form videos rooted in her everyday life and Assamese culture. Over time, she has built a pan-India audience through authenticity and relatable storytelling.