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Are influencers out of touch? Their followers are starting to think so

  • Posted on September 12, 2026
  • By Le Monde
  • 1 Views
  • 1 min read
In brief

The phenomenon of influencer disconnection from reality is becoming increasingly evident as digital personalities scale their operations. Content creators who built their brands on relatable, authentic engagement now face backlash for perceived elitism and unrelatability. This shift reflects a broader tension in the creator economy: as influencers grow wealthier and transition to stadium tours and corporate ventures, their original audience questions whether authenticity survives commercial success.

Summary auto-generated by AI from the original publisher's content. Editorial standards.

Are influencers out of touch? Their followers are starting to think so
Are influencers out of touch? Their followers are starting to think so

Like many content creators, French YouTuber Léna Situations has faced harsh criticism that she seems out of touch. Over the past 10 years, she has gone from being the best friend of her followers to a superstar. She recently hosted a live spectacle in front of some 20,000 people at Paris's Accor Arena.
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Author
Le Monde

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