A $5 hair tie, a sold-out dress, cake and a fast-food order: How fans chase closeness to Erling Haaland, Taylor Swift and other celebrities
- Posted on July 11, 2026
- By Fortune
- 0 Views
- 1 min read
A $5 hair tie, a sold-out dress, cake and a fast-food order: How fans chase closeness to Erling Haaland, Taylor Swift and other celebrities
Brands cash in as fans buy small, affordable pieces of their idols' lives, even if those items are not direct endorsements.
