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‘2026 Shanghai Summer’ highlights immersive riverside experiences

Posted on July 9, 2026
By The China Daily
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‘2026 Shanghai Summer’ highlights immersive riverside experiences

A series of high-profile events are enhancing immersive riverside nighttime consumption experiences across Xuhui district, following the launch ceremony of the 2026 Shanghai Summer campaign held on July 3 at the Shanghai West Bund ICEC.